Blog Post – Saturday


Ductus 10 had a busy Saturday. After speaking with our team supervisors yesterday, we were ready to get to work. We began the day by meeting in the DEC center to pool all of our ideas together. We have decided to focus on a product that benefits the population that becomes displaced after natural disasters hit. After some research, we decided that the general population needs a “go bag” that they can simply grab in the face of disaster. The selected name of our product is the “ReadyBag”. We narrowed it down to four types of disaster: flood, earthquake, tornado, and forest fire. Each type of bag will come with a different variety of tools and supplies that will come in handy during that specific emergency situation.


While we all worked together to brainstorm and research general information, everyone took on their own share of wok to do today. Anna worked on developing the logos for each product. Using a logo maker and Adobe Illustrator, she was able to create a universal logo that is interchangeable for the different types off bags. Chelsey worked on Photoshop developing an image that would represent our ideas for the project. William spent the day researching the prices for all of the supplies that will go into each bag in order to establish a base price for the “ReadyBag”. He then proceeded to develop a Business Model Canvas to explain how we would proceed on a business level. Erica created a list of what needs to go into each bag and began a board layout for the final presentations.


Highlights from Essentials of Survival and the Humanitarian Charter Lecture:

  1. A disaster is only a disaster when the human population is affected
  2. Victim is the most responsible for their well-being
  3. Priorities after a disaster:
    • Life safety
    • Incident stabilization
    • Protect property and environment
    • Society (restore economic and social systems)
  4. Essentials for survival (in priority order):
    • Air
    • Safety from injury
    • Protection from environment
    • Mindset and skills
    • Potable water
    • Adequate sanitation
    • Nutritional food